Thursday, June 28, 2007

Get a Bear Hug...


With the frenetic speed with which technology is dashing, is it any surprise that textiles were to be left behind?

After smart phones, flameless candles, flame and heat-resistant microwave mitts, biometric fingerprint keypad locks, video doorphone systems, the latest to join the bandwagon are hug shirts.

And pray, what are those, you might ask.

Sample this:

Scenario (A) – A lone soldier, stationed at a glacial base, last met his wife seven months back. Although he is grateful that his trusty mobile enables him to chat with wifey dear off and on, the physical warmth of a hug is sorely missed. Enter the Hug Shirt. One text message, and our soldier is able to send a hug or a squeeze to his better half.

Cynics / skeptics may point out that the market for such a product is minimal, and that there is no substitute for the real thing; others like me, might argue that in a state like that of the soldier in question, the hug shirt could very well be like Manna from heaven, and more than a blessed relief.

Scenario (B) (And this may strike a chord with quite a few) – Your beloved is on foreign shores. And you would give anything to exchange that squeeze that you both adore. Your hug shirt proves handy here, and lo and behold, though you may not be able to hold him / her in that tight bear-hug, you do get more a physical sensation akin to a hug, which is so much better than one of those virtual hugs handed over e-mail by nauseously-pink teddy bears.

The novel technology is a brainchild of Francesca Rosella and Ryan Genz, co-founders of the 2004 established Interactive Design and Wearable Technology company – CuteCircuit.

The soft lycra shirt, which recreates the sensation of a hug over distance, has sensors capable of measuring the “strength of touch, skin warmth, and the heart rate of the sender. Actuators that are capable of recreating the sensation of touch and warmth are also embedded in the shirt. Both actuators and sensors are placed in a kind of “technology sandwich” which can be removed, making the shirt washable. During the testing of the shirts, major intensity points wer identified on upper arms, on the upper back part during a condolatory hug, around the waistline, neck, shoulders, and hips.”

Have I got you animated? These are all you need to send / receive hugs to / from your loved ones:
a) A Hug Shirt (but actually)
b) Bluetooth and Java-enabled mobile phone with a Hug Me” software running on it
c) A sender / recipient with the same equipment

I guess there might be a fair share of people out there, willing to spend for the Hug Shirt, due to be released mid-2007 (aren’t we almost there).

And no, it isn’t gonna be that expensive. Expect to shell out the same as you would for an iPod Nano:-)

See the podcast here.

1 comment:

Anonymous said...

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